GBTA Conference 2021 - Berlin in Partnership with VDR
COVID-19 has hit the reset button on travel programs, turning long relied on metrics and benchmarks for success obsolete when looking towards the rebound.
In this engaging session, we will discuss leveraging behavioral economics to create rate targets, OBT configuration and merchandising to influence travelers, and dynamic program management to drive savings and increased traveler satisfaction.
This interaction session will look at how Travel Management could play an active role to mitigate organizational risks triggered by travelers.
We discuss and problem-solve six sustainability challenges which travel managers currently face including: data tracking & reporting, greener travel choices and alternatives, influencing traveler behaviours and green procurement.
Do you want to better understand the European Union's plans for COVID-19 travel restrictions and the opportunities to reopen business travel? Or discover the future challenges for air transport linked to the new European climate legislation?
